Inesscents Aromatic Botanicals’ packaging redesign combines functionality with aesthetics in a pleasing design that best fits the look and feel of the brand. The redesign of the packaging includes a deep emerald green, gold embossing, and a new logotype to ensure a luxurious feel that matches the price point of the product. Each individual product has a unique pattern which make the product identifiable, yet still fit within a cohesive system.